What is your hair type?
Volume-building hair treatments bring life back to hair without weighing it down
Fine Hair
Maintain beautiful, rich color with a hair care system formulated to intensify all hues
Coloured Hair
Our products possess high grade, all-natural ingredients to restore your hair's true texture
Damaged Hair
Essential Love Smoothing
Bye bye to unruly and coarse hair! All the formulas are enriched with Minuta Olive Extract, from a Slow Food farm in Italy.
The Village
Our home in Parma, Italy, is a place where ethics and aesthetics coexist in harmonious balance. Here we create our products, and promote good life.
Our ingredients
We Believe In Natural Beauty
We select excellent ingredients, choosing them with respect for local biodiversity and favouring the ones which are of natural origin.